sales negotiations

5 Questions You Must Answer When Presenting Relevant Evidence

Presenting Relevant Evidence Back in a previous post, I outlined a sales call where the sales rep, after performing his diagnostic session, removed all documentation off the table, presented relevant evidence, and focused on the one solution that was going to address my challenge. I emphasize the fact that he removed all documentation off the …

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Sales Presentation Tip – Know Your Audience

When putting together a sales presentation, there are certain guidelines you’ll need if you’re creating a first class performance. And make no mistake. You aren’t just educating your prospect, you’re performing for them. Your presentation has to have style, panache, and showmanship. So when putting together your presentation, it’s best to start at the beginning.