Set a Slow and Steady Cadence to Increase Sales Performance Metrics Anyone who knows me well, knows that one of my guilty pleasures in life is buying watches. For me, a watch signifies so many things—time, commitment, longevity, patience, perseverance. Time is what we struggle to keep with those we love, and is what we …
Trust Your High-Performing Sales Team To Close Legendary closers are like Bigfoot, like leprechauns. They just don’t exist. But if you look at the classifieds under sales jobs, companies are always looking to hire skilled closers. Somehow, closing has become some kind of mythical skillset only a handful of enlightened beings have mastered.
Increase Sales Metrics by Using the Balance Close One of the best sales books you’ll ever read is Ben Franklin’s autobiography. He’s really the only American philosopher we had. And he’s one of our only inventors and philosophers. What made Ben Franklin such an expert in sales? The way he made decisions. For any …
They Didn’t Put Him on the $100 Bill for Nothing Read More »
Increasing Sales Performance Means Asking the Question to Close There was a famous sales study from the 1970s done by Mutual of Omaha that you may have heard about. The set-up was this: they went to their home market in Omaha and targeted some folks who would be good customers for them. They picked about …
The Myth of the Legendary Sales Closer When we conduct our sales training, a mindset we like to adhere to is that there are no special skills in closing deals. In a different article, the Myth of the Perfect Closing Script, I conveyed my dismay
This article on how to close business was originally posted on September 9, 2019 by Lance Tyson in SellingPower For sales professionals, there is perhaps no single word more enshrouded in mystery than “closing.” If you check out the descriptions for sales jobs, you’ll find that companies are always looking to hire closers. There’s a …
How to Close Business in a Complex World: Bring It in for a Landing Read More »
This article was originally posted on March 25, 2019 by Lance Tyson in SellingPower I’m addicted to my Fitbit. It keeps my diet on track, helps me work out longer and more frequently, and basically keeps me on my game regardless of whether I’m at home or on the road.
Previously, we reviewed a few of the classic sales closes and how they don’t work in our current sales environment. There are two other classic closes that we should review to understand how they fit into our new global sales environment.
To close the sale, you don’t need special skills. Now, back in the day, companies trained specifically on the sales close. In fact, some companies had sales manuals dedicated to special closing tactics. There were even sales training programs that focused on special closing techniques.
In the last post, I recounted a study from Mutual of Omaha that examined and challenged this myth about the sales close. If you recall, out of 1,000 really good leads who were poised to say “yes” to the deal, only about 7% closed because the salespeople didn’t ask for the sale.
Back in the day, sales was all about the closing the deal. In fact, corporate sales teams had manuals stocked with various phrases and tactics their salespeople could use to close the sale. They had the Ben Franklin close, the Puppy Dog close, the Assumptive close, the Columbo close, the Now or Never close…
Do You Know What You’re Really Selling? As I addressed in the previous post, much of your success as a salesperson will hinge on an effective sales starter. Contrary to the popular belief, there is no skill in closing sales – it’s all about creating a great opening. Your opening should quickly establish rapport with …
The Secret to Closing Sales Is in Knowing What Your Prospect Wants Read More »
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