There’s no doubt that we’re in the middle of some tough times – a raging pandemic, a downturned economy, rising unemployment… Yes, we can all agree that times aren’t the best right now.
But speaking as someone who has served as a salesperson, sales coach, sales manager, and CEO, I can say that we’ve faced tough times before. And to get through the dark times, we do two things. First, we focus on what we can control and change it for the better. And second, we highlight our accomplishments to carry us to better times. As I’ve coached my team through the years, acknowledge the situation. But work to change what’s in your control and celebrate your victories when they happen.
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