Lance Tyson

How to Close the Sale and Win More Deals Using Fewer Closing Techniques

To close the sale, you don’t need special skills like sales reps did in the past. In the last century (and yes, it feels strange writing that), salespeople trained specifically on how to close the sale because the prevailing attitude was that the sales rep held all the assets, the information, and the upper hand. …

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Overcoming Objections in Sales With 4 Powerful Tactical Responses

We have reviewed how to identify sales objections and separate out true concerns from the smoke screens used by disinterested buyers. We reviewed the types of sales objections we encounter in the sales process. And we reviewed the best time to overcome common sales objections. So now it’s time to look at overcoming objections in …

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The Human Sales Factor – The One Chief Factor in All Situational Sales

Developing the Human Sales Factor is the New Alchemy in the 21st Century In the past, alchemists were obsessed with transforming common elements, like lead, into something more valuable, like gold. Today, we may not have realized their ambitious goals, but we have achieved a level of success in transforming simple, common elements into items …

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Effective Sales Skills Assessment is the Magic to Fine Tuning Your Team

“People are overlooked for a variety of biased reasons and perceived flaws. Age, appearance, personality. Bill James and mathematics cut straight through that.”  -Peter Brand, Moneyball The premise of Moneyball, both the book and the film, was that the method of recruiting baseball talent was stuck in the past. The process used outdated methods and …

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The Right Recipe For An Effective Sales Leadership With Greg Kish

What constitutes effective sales leadership? Lance Tyson’s guest is Greg Kish, Head of Revenue at SoFi Stadium. In this interview, Greg shares several insights with us that have propelled him to the top of his game. He discusses his view on the job interview, the importance of preparation in sales, and the impact of mentorship …

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